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Case Study: An Icy Cool Promotion

Jun 17

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...

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Mindfulness and the Workplace

Jun 02

“Mindfulness” has become an increasingly popular buzzword over the past year, with workers suffering from pandemic-related burnout and record high stress levels. But what does it really me...

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Tasty Products to Satisfy a Sweet Tooth

May 19

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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How to Work Smarter, Not Harder

May 05

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Apr 20

Physical fitness is an integral part of leading a healthy life, but it’s not always easy to accomplish on one’s own! That’s where personal trainers, gyms, and fitness classes come in...

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Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Apr 06

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

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Case Study: It’s a Date!

Mar 23

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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6 Things You Need on Your Desk

Mar 08

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Feb 22

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

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5 Healthy Tips for Business Trips

Feb 08

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

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Case Study: Calendar Puns are Week

Jan 25

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Jan 10

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Collapsi...

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Case Study: Masks and Casks

Dec 27, 2021

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks i...

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All Things Pink – SWAG Ideas to Raise Breast Cancer Awareness

Sep 04, 2020

October is National Breast Cancer Awareness Month (NBCAM). And as we join the fight against this killer disease, the following statistics are worth emphasizing: Breast cancer is the most com...

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How Uniforms Build Customers’ Trust, Generate Repeat Customers and Increase Revenue

Jul 01, 2020

Trust is the cornerstone of all customer experiences. Put it simply, customers will refuse to do business with a company they can’t trust. Do you realize that work uniforms can also help you...

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6 Ways an Online Store Helps You Sell Smarter in the time of COVID19

May 26, 2020

In general, companies are all aware of crisis management, but the global scale and continued uncertainty brought by COVID-19 is a first for all of us. If you are a small to a medium-sized business...

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Create Safe Spaces as Business Reopens: Navigating the New Normal

May 15, 2020

American businesses are beginning to consider returning to work. But as much as we all want to return to business as usual, life around the world will never be the same as it was, until such time ...

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5 Product Solutions to Celebrate Virtual Graduation

May 07, 2020

No caps, no gowns? no problem! Graduation. Everybody knows it’s one of life’s major milestones. High school graduation and college graduation are amongst the most significant events we...

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Grab Your Much-Needed Cloth Masks Right Now

Apr 13, 2020

Time and again experts recommend wearing face coverings and cloth masks to prevent people who are unwittingly contagious from spreading their germs and the virus that causes COVID-19 in public plac...

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Here's Where You Can Buy Masks Right now

Apr 06, 2020

Wear Mask! “Wear a mask and stop killing the elderly!”, says one lady. Obviously, she is upset but she does make a point. Wear masks. Some young people may think they are invincible ...

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Come Home Safely: Protective Gear for Frontliners

Mar 26, 2020

Today, millions of health professionals like you are facing a painful decision. It is the kind that comes maybe once in your professional lives. You are to choose between family and your calling. ...

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Support the #StayHomeSaveLives Campaign with these Company Swag Ideas

Mar 23, 2020

Doctors all over the world are feeling overworked due to the increased risk of COVID-19 “Coronavirus”. This crisis of national survival led to a campaign called, “Stay Home: Save ...

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Boost Employee Morale with an Online Company Store

Mar 16, 2020

Once you land great employees, you don’t want to lose them, right? But for you to do that, you have to keep them highly engaged. Insightful findings by Gallup on the state of the American wo...

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Boost Customer Loyalty with Promotional Products

Feb 25, 2020

Businesses, no matter the size, put in significant effort to try and win over new customers. According to the book Marketing Metrics, businesses have the probability of selling to a new prospect with...

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Stay Clean, Stay Safe: 10 Hand Sanitizers to Help Fight Coronavirus

Feb 17, 2020

CORONAVIRUS is a big health concern for many people worldwide right now. The deadly virus, which began in the Chinese city of Wuhan, has now killed over 1,500 people and has now infected over 66,000 i...

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Win Big this 2020 Election through Promotional Products

Feb 10, 2020

Promotional Products- the secret to the astounding election success of President Donald Trump. The Advertising Specialty Institute (ASI) published an article that showed promotional products indee...

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Boost Your Brand by Choosing the Right Color for Your Promo Products

Feb 03, 2020

Thinking about how to maximize the impact of your promotional products? Maybe you just have to tap into the power of color selection in boosting the effectiveness of your promotional item. Promot...

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Maximize Your Trade Show Success with the Right Promotional Products

Jan 27, 2020

Marketing is the lifeblood of any business. While you may be great with other functions of your business such as HR, Finance, Tech, you probably won’t get even a single customer if you don&rsquo...

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Promo Products: Still the Best Marketing Tactic to Bring the Highest ROI this 2020

Jan 19, 2020

We now live in an age wherein businesses have seemingly unlimited channels or mediums to market themselves. There are Facebook Ads, Google AdWords, Web Content, Commercials, Billboards, etc. Like...

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Trending Promotional Products to Improve Sales Performance In 2020

Jan 13, 2020

As marketers who welcome the brand new decade, you are probably wondering if there is still room, in a world of digital marketing, for traditional items like pens and tumblers showcasing your logo....

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How an Online Store Can Simplify Your Corporate Apparel Program

Dec 21, 2019

Purpose of a Corporate Apparel Program A corporate apparel program, also called a uniform program or professional dress program, is an initiative to coordinate the selection, production, and admini...

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12 Promotional Gifts for Different Types of Travel

Oct 27, 2019

Traveling, be it short-term, domestic or international, has become a staple in the lives of consumers. Thus, leading the way for the booming travel industry. Promotional items can become prime adverti...

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Promotional Power Banks Work! [Video]

Sep 24, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promo...

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Promotional Polo Shirts Work! [Video]

Sep 23, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promotio...

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Promotional Outerwear Works! [Video]

Sep 22, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promotio...

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Promotional Umbrellas Work! [Video]

Sep 17, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promotio...

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Promotional Headwear Works! [Video]

Sep 16, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Promotional headwear includes hats and c...

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Promotional Desk Accessories Work! [Video]

Sep 15, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promo...

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Promotional Drinkware Works! [Video]

Sep 15, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promo...

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Promotional USBs Work! [Video] by Fred Greco | Sep 5, 2019 | Promotional Products

Sep 10, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here are some interesting stats on promo...

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Promotional Calendars Work! [Video]

Sep 10, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 The year 2020 is just around the corner....

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Promotional T-Shirts Work! [Video]

Sep 03, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 For five straight years in 2018, T-shirt...

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Promotional Bags Work! [Video]

Sep 02, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Here’s why you should consider giv...

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Promotional Writing Instruments Work!

Sep 01, 2019

“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019 Nearly 9 in 10 consumers own promotional...

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Top 10 Promotional Products For Education

Aug 14, 2019

Another school year means another opportunity to market your school to prospective enrollees, as well as to your current students, teachers and employees. With prospective and current students in min...

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How to Use T-shirts to Promote Your Business

Jul 15, 2019

For five straight years, the Advertising Specialty Institute or ASI has found T-shirts to be the top product category for promotional products, based on a sales report from distributors in the US. I...

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How Sticky Notes Shape Your Company Culture

Jul 06, 2019

Are you thinking about what company stories to tell so you can boost your employer branding efforts? Look no further. The perfect stories anchored on your company culture could just be in your meetin...

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My Entrepreneurial Journey: Lessons Learned and My Advice to Young Entrepreneurs

Jun 19, 2019

It’s been over 18 years since I left the corporate world and began with my entrepreneurial journey. It’s been challenging, but definitely full of learning and absolutely rewarding. So tod...

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Now’s the Best Time to Give Away Branded Reusable Straws — Here’s Why

Jun 09, 2019

Reusable straws have been trending since 2018. If you look at the search trend for “reusable straw” in the US in the last five years on Google Trends, it shows that the interest took off i...

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The Power of Promotional Products: What Consumers Say

May 28, 2019

So you got your marketing budget approved. And you’re now figuring out how to maximize returns from your marketing investment. Most marketers at this stage of the decision-making process te...

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The Key to Extending the Life of Your Promotional Products

Apr 21, 2019

Creating a lasting impression and increasing brand recognition are among the most common goals of every marketing team. Although many companies have gone digital, the use of promotional products remai...

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Top 3 Mistakes that Marketers Make When Using Promotional Products

Apr 18, 2019

In a world where people have been talking about digital marketing, social media, PPC, search engine optimization or SEO, and content marketing, one thing about marketing strategies remains strong, and...

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Impressions Matter: The Power of Promotional Products – Part 2

Apr 06, 2019

Although you may already be familiar with the power of promotional products, which I discussed on Impressions Matter: The Power of Promotional Products – Part 1, you might still be contemplating...

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Impressions Matter: The Power of Promotional Products – Part 1

Mar 28, 2019

Although many marketers have started leveraging digital marketing to create or increase brand awareness, promotional products — items with an advertiser’s logo or message — remain to...

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5 Effective Ways to Show Employee Appreciation

Mar 08, 2019

The National Employee Appreciation Day is just around the corner. And with this special day coming, it seems that still not so many organizations understand the real, tangible value of showing appreci...

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7 Philly CMOs Share Their Top Marketing Advice for 2019

Jan 17, 2019

There is no shortage of year-end articles about marketing trends that marketers need to know or should “pay attention to” in 2019. Marketing experts and influencers have shared their insig...

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8 Key Benefits of Building Your Online Company Store

Dec 09, 2018

Promotional products work. Several research and surveys have found promotional products to be one of the most cost-effective ways to promote your products or services. The question is, how do you mak...

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Are You Making These Marketing Mistakes When Choosing Promo Products? [Video]

Nov 20, 2018

In a world where people have been talking about digital marketing, social media, PPC, search engine optimization or SEO, and content marketing, one thing about marketing strategies remains strong, and...

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7 Ways to Boost Brand Awareness in the Financial Industry Using Promo Products

Oct 22, 2018

The financial services industry comprises businesses in several sub-sectors including banking, asset management, insurance, venture capital and private equity. Financial service businesses include th...

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5 Ways to Build Your Personal Brand as a Marketer

Jul 07, 2018

For over two decades, I’ve been working directly with marketers, marketing managers, marketing specialists, CMOs and brand managers from various companies. All of them —and most probably, ...

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