“Promotional products are the most high-impact, cost-effective advertising medium around.” — ASI’s Global Ad Impressions Study 2019
Here are some interesting stats on promotional USBs:
- 58% of consumers own promotional USBs.
- A promo USB that costs $5 will have a CPI of only 7/10 of a cent per impression!
- 43% of consumers keep a promo USB drive for 2 years or longer.
- On average, promo USBs are kept for 13 months.
- 47% of consumers would give away the promo USB drive if they didn’t want it.
- Promotional USBs generate 700 impressions over their lifetime.
47% of consumers would give away the promo USB drive if they didn’t want it.
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