7 Philly CMOs Share Their Top Marketing Advice for 2019

  • Jan 17, 2019

There is no shortage of year-end articles about marketing trends that marketers need to know or should “pay attention to” in 2019. Marketing experts and influencers have shared their insights and predicted marketing trends for this year, particularly about digital marketing, email marketing, content marketing, promotional products, event marketing, and the list goes on.

However, there seem to be too many trends to watch out for. If we’ll just follow them all, it might just distract us from achieving our goals. The question is, where should marketers begin?

I reached out to Chief Marketing Officers from Philly to ask about their top marketing advice to their fellow marketers who want to be more successful in 2019.

Instead of simply jumping on what’s trending in 2019, consider these powerful marketing tips from some of the highly respected and highly experienced CMOs from Philly:

 

#1: Make your brand’s mission the foundation of all your marketing activities.

The key to successful marketing is making sure your brand’s mission is the foundation of every strategy, campaign, product, and customer engagement.

 

Mission-driven brands create loyalty and tell their own stories through emotional connection. —Suzanne Harris, Chief Marketing Officer, Military Veteran Partners

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